Ad Mondays : Video

May 24, 2010

Let’s Colour is a worldwide initiative to transform grey spaces with colourful paint.

This 2 minute global film was shot by multi-award winning director Adam Berg over four weeks in Brazil, France, London and India. Every location is real and they remain transformed by a palette consisting of 120 different colours. The people in the film are not actors, they are real people who rolled up their sleeves to transform their community with colour.